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Event Details
On the day of the Bees Awards - 1st international social media marketing awards for communication professionals - many experts will celebrate in a private seminar.
A full day of conference with internationals speakers, perspectives on our industry, student view on social media and more. Come and learn on the role of social media in the markeitng industry.
Speakers & Preliminary Schedule (subject to change)
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9:30-10:00am
Guests Arrival
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10:00-10:30pm
Zvika Goldstein, Director, Strategic Projects at Kenshoo (Israel)
How to get the most out of social advertising campaigns:
10 must dos when planning social advertising campaigns
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10:30-11:00am
Andrei Anischenko, CEO, Grape (Russia)
Review of the Russian Social Media Industry
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11:00-11:30am
Beat Richert, Head of Business Intelligence at Ressac Media (Canada)
Minority Report : A reality check from Chile, Canada and Switzerland
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11:30-12:00am
Virginia Miracle, Member of WOMMA Board of Directors
SVP, Head of Digital Strategy at Ogilvy Public Relations Worldwide
WOMMA's ethical principles in social media marketing practices
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12:00-1:15pm
Lunch
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1:15-1:30pm
Words from the Founders
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1:30-2:00pm
Miami Ad School Students
Students’ perspective on social media marketing
and actual industry work.
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2:00-2:30pm
Panel 1: Drowning in Digital Data
What are Successes, Challenges and Opportunities
Moderator:
Tim Marklein, EVP Measurement/Strategy, Weber Shandwick
Panelists:
Cathy Ashenbremer, Vice President, Current
Jasmine Summerset, Strategy Supervisor, Pereira O’Dell
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2:30-3:30pm
Guy Kawasaki, Co-founder, Alltop;
Founding partner, Garage Technology Ventures
Review of his new book and applications for social media marketing
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3:30-4:00pm
Panel 2: Is Social Media Marketing Only One Expertise?
A large advertising agency, a public relation agency and a social media
agency will share their perspectives and differences
in an open conversation.
Moderator:
Irina Slutsky, reporter, Advertising Age
Panelists:
Bo Jacobson, Account Director, Evolution Bureau
Nick Strada, Associate Creative Director, AKQA
Matt Binkowski, SVP Ogilvy PRs 360° Digital Influence Practice
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4:00-4:30pm
From Bees to Spiders
Dean McBeth, Senior Digital Strategist, Wieden+Kennedy
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4:30-5:30pm
Cocktail
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5:30-5:45pm
FREE Transportation is offered from Miami Ad School to
The Legion of Honor for The Bees Awards Ticket Holders
Buy Tickets for The Bees Awards Here!
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Write us at tickets@beesawards.com for more information.
IMPORTANT:
Print your ticket. Guest with tickets will enter faster and won't queue in line.
Dress code is casual. Bring formal clothes if you attend The Bees Awards at 6:30PM
Free transportation will be available at 5:30PM from the Seminar to The Bees Awards Ceremony
Free transportation will be available at 10:00PM from The Bees Awards Ceremony to downtown San Francisco
When & Where
Miami Ad School San Francisco
415 Jackson Street
San Francisco,
CA 94111-1626
Tuesday, May 3, 2011 from 9:30 AM to 5:30 PM (PT)
Add to my calendar
Hosted By
The Bees Awards
The Bees Awards grant excellence to the best practices in social media marketing.
Visit: http://www.beesawards.com
